Air Force

June 22, 2012

Nothing stock about Exchange assortment

by Chris Ward
AAFES Public Affairs

Stock assortment selections are an important subject for both the Army & Air Force Exchange Service and its customers.

Spotting hot trends and getting those items quickly on the shelves is a daily mission.

In fact, the Exchange is setting a new standard in data collection through partnerships with Nielsen and the NPD Group, globally recognized leaders in consumer and retailer market research. These relationships provide access to raw data, analysis tools and other additional services such on-site representation at Exchange headquarters for one-on-one training with Buyers.

In addition to research, the merchandise selection process is determined by several factors. Buyers meet with suppliers at trade shows as well as vendor and Exchange offices to review product lines. They review trade magazines, attend trade shows, review competitive weekly tabloids and visit the competition. The Exchange also utilizes category management and outside consultants to ensure stock assortments reflect industry practices.

Store input and feedback are also critical factors in product selection. The Buying Teams conduct quarterly conference calls to designated facilities and participate in “Meet the Buyer” visits. During these meetings, buyers frequently walk various departments to ask shoppers if they are able to find the styles, pricing and sizes they are looking for and find out what patrons would like to see added to their Exchange’s stock assortment.

“We study the market extensively when deciding upon stock assortments,” said the Exchange’s Chief of Staff Col. Tom Ockenfels. “Our Buyers review all of the information available and take every bit of information into account when making selections on what the Exchange stocks on its shelves. The result is selections as unique as the locations our facilities serve.”

Satisfying all Exchange customers in regards to merchandise assortment is an ongoing challenge, but one the organization continually works to achieve. In the event that a shopper is looking for a particular product or brand, they are encouraged to talk with their local store management to discuss the specific items they would like made available.

 




All of this week's top headlines to your email every Friday.


 
 

 

News Briefs September 12, 2014

Edwards Chapel hosts weekly series “That the World May Know,” a video teaching series, is being offered on Wednesdays at 11 a.m. at the Higher Grounds Café in the dorm area, Bldg. 2511. This is an amazing presentation from Focus on the Family. The Faith Lessons series takes you on a round trip to ancient...
 
 
Vandalism

Vandalism costs school district $12,000

Several base schools have been vandalized since Aug. 25 incurring over $12,000 in damages to the Muroc Joint Unified School District. The majority of the destruction has occurred at Bailey Elementary School where windows, ceili...
 
 

Air Force revamps AEF

WASHINGTON (AFNS) — The Air Force will deploy Agile Combat Support Airmen under its redesigned air expeditionary force construct October 1. The primary purpose of the redesign was to look at ways to deploy more ACS Airmen with their units and standardize dwell times across the Air Force as much as possible to present a...
 

 
U.S. Air Force photo by Ethan Wagner

C-17 treads into new territory

U.S. Air Force photo by Ethan Wagner Since Dunlop Tire was selected as the supplier for the C-17 as the replacement tire, the C-17 Global Reach Integrated Test Team at Edwards AFB has been putting the C-17’s new Dunlop tires ...
 
 

Shoplifting at Edwards Exchange down in 2013

According to the National Association for Shoplifting Prevention, there are approximately 27 million shoplifters in America, accounting for more than $35 million a day in losses. This fact is not lost on retailers such as the Army & Air Force Exchange Service. While it may not be evident to the naked eye, the Edwards Air...
 
 
U.S. Air Force photo by Rebecca Amber

412th CE leads way in water conservation

U.S. Air Force photo by Rebecca Amber Xeriscaping can take on many forms, ranging from decomposed granite that looks like dirt, to rocks with desert shrubs and low-water-use trees. Edwards has chosen to stick with a low-mainten...
 




0 Comments


Be the first to comment!


Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>