Commentary

August 9, 2012

Leader’s Forum: Culture of Excellence

Col. Bradford Gering
MAWTS-1 Commanding Officer

I’ve always believed that a “GOOD unit” is one where the actions of all members are guided by what is expected of them.  They essentially “do the right thing” 24/7/365 in order to meet the expectations of their leadership (all levels).  A “GREAT unit” is one where the actions of all members are guided by what they truly believe.  They “do the right thing” 24/7/365 because they truly believe it is the right thing to do.

While the two statements above appear similar, the “GREAT unit” is much stronger than the “GOOD unit”.

  • It can handle the toughest of circumstances and will always prevail.
  • It is a unit where a culture exists, a very special culture, a culture of excellence.
  • If you could put it in a bottle and sell it, you would be a billionaire.
  • It requires the highest degree of professionalism, trust, communication, and balance.

Professionalism includes knowing all aspects of your job and always seeking improvement.  Trust is essential among all members and if violated, can never really be regained.  Communication is key…taking the time to talk with those you serve with at every opportunity (email is not the answer).  Balance includes living your life beyond the work place (hobbies, family, faith, fitness, etc…).  Are you in a GOOD unit or a GREAT unit?




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