Space

November 28, 2012

NASA seeks public’s input on improving digital communications

As its digital-communications team prepares for the next redesign of NASA.gov, NASA is asking the public for thoughts on what the agency should be doing on its website.

NASA has set up a forum on Ideascale to allow users to submit, comment on and vote on ideas. Opened Nov. 19, the forum already has received 228 ideas from 970 users, who also have posted 269 comments and cast nearly 7,000 up-or-down votes.

“The digital universe has changed significantly since we overhauled www.NASA.gov in 2007,” said David Weaver, NASA’s associate administrator for the Office of Communications. “Our focus now is to better integrate our web and social media efforts, while continuing to improve the site’s overall look and feel and navigation capabilities. We welcome the public’s input on how best to do this.”

NASA is among a few government agencies making the most effective use of the Internet and social media to communicate directly with the public. The landing of the Curiosity rover on Mars in August was the biggest event in the history of the NASA website. There were more than 15 million visits to the site during the event, and the peak of 1.2 million simultaneous webcast streams for the landing was more than double the previous record.

On social media, NASA has 1.3 million Facebook likes, 3.1 million Twitter followers and more than 280,000 people in its circle on Google+. NASA’s challenge now is to ensure its social media audience knows it can find more information on the website, and make the web audience aware there is a broader conversation going on via social media.

Any new design features also need to recognize the public’s adoption of smart phones to access online content. Visits to the site via mobile devices have increased tenfold from 2011 to 2012 and now account for 10 percent of all site visits.

The NASA.gov discussion forum can be found at http://nasaweb.ideascale.com.

 




All of this week's top headlines to your email every Friday.


 
 

 
Image courtesy of NASA/JPL-Caltech/UCLA/MPS/DLR/IDA

NASA spacecraft nears historic dwarf planet arrival

Image courtesy of NASA/JPL-Caltech/UCLA/MPS/DLR/IDA NASA’s Dawn spacecraft took these images of dwarf planet Ceres from about 25,000 miles away Feb. 25, 2015. Ceres appears half in shadow because of the current position o...
 
 

Northrop Grumman’s AstroMesh reflector successfully deploys for NASA’s SMAP satellite

The NASA Jet Propulsion Laboratory successfully deployed the mesh reflector and boom aboard the Soil Moisture Active Passive spacecraft, a key milestone on its mission to provide global measurements of soil moisture. Launched Jan. 31, SMAP represents the future of Earth Science by helping researchers better understand our planet. SMAP’s unmatched data capabilities are enabled...
 
 
NASA photograph by Brian Tietz

NASA offers space tech grants to early career university faculty

NASA photograph by Brian Tietz Tensegrity research is able to simulate multiple forms of locomotion. In this image, a prototype tensegrity robot reproduces forward crawling motion. NASA’s Space Technology Mission Director...
 

 

NASA releases first global rainfall, snowfall map from new mission

Like a lead violin tuning an orchestra, the GPM Core Observatory – launched one year ago on Feb. 27, 2014, as a collaboration between NASA and the Japan Aerospace Exploration Agency – acts as the standard to unify precipitation measurements from a network of 12 satellites. The result is NASA’s Integrated Multi-satellite Retrievals for GPM...
 
 

New NASA Earth Science Missions expand view of our home planet

Four new NASA Earth-observing missions are collecting data from space with a fifth newly in orbit ñ after the busiest year of NASA Earth science launches in more than a decade. On Feb. 27, 2014, NASA and the Japan Aerospace Exploration Agency launched the Global Precipitation Measurement Core Observatory into space from Japan. Data from...
 
 

NASA, ESA telescopes give shape to furious black hole winds

NASA’s Nuclear Spectroscopic Telescope Array (NuSTAR) and ESA’s (European Space Agency) XMM-Newton telescope are showing that fierce winds from a supermassive black hole blow outward in all directions – a phenomenon that had been suspected, but difficult to prove until now. This discovery has given astronomers their first opportunity to measure the strength of these...
 




0 Comments


Be the first to comment!


Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>