Visitors to Barstow’s Tanger Outlets Mall have the opportunity to view a recent addition to its welcome center.
Mall management has been working closely with representatives of the large military community in the area and has now included a display highlighting Fort Irwin’s National Training Center.
“We strive to maintain a positive, strong relationship with our friends at Fort Irwin as we know what a great benefit we can be to each other by cross promoting and supporting each other where appropriate,” said Jennifer Rodriguez, the mall’s general manager.
Rodriguez said that educating, reminding and informing customers about the military and supporting events on post are of utmost importance.
The mall’s welcome center is visited by some 25,000 tourists and shoppers each month, according to staff. Many of them stop at the displays available to gain insight into the local area.
“They love it,” said Rodriguez, referring to the NTC display. “We hear a lot of ‘I didn’t know it was that big.’ And ‘this is cool.’ It’s nice to hear the families talking about how they’ve had family or friends deploy to Fort Irwin.”
She said the display is viewed multiple times each day by curious shoppers from all walks of life.
The welcome center is one of just 20 official California welcome centers, providing outlet shopper’s insight into local area events, maps, sight-seeing destinations and history.
“More than half of our stores offer a military discount, plus we offer a free Tanger coupon book to all active-duty personnel and their families.”
The mall is open seven days a week from 9 a.m. to 8 p.m.